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• Communication strategies at KTH

  The purpose of KTH communications is not merely for the world to know about the university, KTH also needs to take an active role in shaping the associations that stakeholders have concerning KTH. The objective of this Communications Strategy is to create a more clearly-defined, cohesive and fair image of KTH.

• A more personal attitude strengthens KTH

  Conveying a clear, accurate picture of KTH’s activities is becoming increasingly important as the competition for students and projects gets tougher. Therefore, the President has decided on a common communications strategy for KTH.