Target groups for our websites
Our websites have sections with different audiences, tasks and functions.
www.kth.se
Studies
Target groups
Prospective international students for programme, exchange and doctoral studies.
Purpose
The section aims to offer an easy way forward for the many English-speaking students who want to apply for programmes in our subjects or specifically at KTH.
Utbildning (education)
www.kth.se/utbildning (only in Swedish)
Target groups
Prospective national students, including professionals and postgraduate students.
Purpose
KTH's Swedish education section focuses on prospective students' varying needs, requirements and expectations. It should be easy to find all the information needed in the process - from uncertainty and ignorance about the choice of education to the finished application.
Research
Target groups
The primary target groups are:
- Funders and research collaborators
- Prospective doctoral students
- Researchers at other higher education institutions
The secondary target groups are:
- Journalists/media
- Interested public
Purpose
The primary purpose of KTH's research section is to give visitors an overview of the research areas in which we operate. It also aims to act as a gateway to more in-depth research information, often available on departmental or institutional websites.
Collaboration
Target groups
Prioritised target groups:
- Prospective collaboration partners
- Current collaboration partners
Purpose
To be a clear and easily accessible entry point for businesses and the public sector that want to find collaborations with researchers and teachers at KTH. Show how KTH, in close collaboration with the surrounding society, contributes to finding sustainable solutions to the major societal challenges of our time.
About KTH
Target groups
- The general public, such as donors, technically interested individuals, social organisations, industry and partners
- Other authorities, higher education institutions and policymakers
- Prospective employees/job seekers
- Press and media
- Prospective national and international students
KTH library
Target groups
Students and employees (researchers, teachers and other staff) at KTH. The library is also a public library that everyone can visit and use.
Purpose
The purpose of the web is to provide KTH affiliates with access to all scientific material and to explain the library's various services to different user groups based on the user's needs and behaviour.
Alumni
Target groups
Students at the end of their programme and alumns.
Purpose
The purpose of the section is to provide information about the alum network and what we offer.
Student web
Target groups
Students from the time they are admitted to KTH until they graduate.
Purpose
The student web contains study information that is open to everyone. Information about studies at KTH, support and guidance, and some programme-specific information accessible to everyone.
Intranet
Target groups
All employees at KTH, including doctoral students.