For those who will work with Unite! activities at KTH

Welcome to the Unite! alliance's communities and work packages at KTH. For you to work for Unite! effectively, basic knowledge of Unite! and its operations is important.

Unite! is an alliance between KTH and eight other European universities. The work is currently being carried out in two large projects, one funded via Erasmus+ up to and including the end of 2026 and one funded via Horizon 2020 up to and including 2023. Within the alliance there are also a couple of other smaller projects.

Information about Unite! can be found briefly on the KTH's website . Please read through the information to get an overview of how Unite! is organized and operates.

Learn more about Unite! on the official Unite! website , through the Mission Statement 2030 and the Quality Goals of the alliance .

Unite! can also be found on social media, Twitter and LinkedIn , and we recommend that everyone working with Unite! to follow these accounts. There is also a LinkedIn group created to share relevant information about the alliance within the community and connect with our international peers.

Communicating Unite!

Are you planning to communicate a Unite! activity that your community has come up with? Do you need support to plan a communication campaign for one of your initiatives? Are you just looking for a communication template to make your life easier? Are you unsure about how to correctly apply Unite!’s branding? Are you aware about all the communication channels available for the dissemination of the alliance’s activities?

In this document, the Strategic Communication Team (SCT) within Unite! has gathered the information you will need to communicate and disseminate the progress of our alliance. Before you start your Unite! communication journey, check what you need to know about the Alliance branding.

The following instructions focus on what you need to know if you are going to organize and/or communicate any kind of Unite! event.

Before you start

uShare is a platform that can be considered a resource archive for everyone who works within Unite!. There you will find Unite! general documents and working group specific documentation, templates, instructions and more. If you do not have access to uShare, you should contact the project manager at KTH, Patrik Gärdenäs , for Erasmus+ or KTH's Key Liaison Officer (KLO) Mirko Varano for Horizon 2020.

Unite! Metacampus is the alliance’s digital platform that enables access to the range of programmes and activities and interactive spaces that are offered through Unite! and the nine universities of the alliance. It is the main point of interaction for anyone who is admitted to an activity. You need to use your university email address to be granted access.

When you start working

Within uShare there is a community managed by the Unite! Strategic Communications Team and open for everyone where you will find all the basic and relevant information of the alliance and all the communication resources you may need: Unite! Communication Resources .

Since everyone working in Unite! is spread across Europe, there can be a lot of video meetings. If you want a representative background at your meeting, video backgrounds can be downloaded from UShare . If the meeting is of a more official nature or with external parties, we recommend using the Unite! background.

It is also important that we use the official names and acronyms of Unite! universities when, for example, we list representatives from them.

The two major projects within Unite! are named Unite! Erasmus+ and Unite! H2020.

When you start planning an activity

If you are going to organize any kind of event or other activity, it is important that the SCT is contacted in good time. In this way, we can ensure that the information about the activity or event is produced in a correct way and that it is possible to spread information about the event.

There are SCT contact persons at each Unite! university. Get in touch with the contact person of the university coordinating the community organising your activity.

You can also contact the SCT Contact Person at KTH, Kjell Carli , to discuss how information is best produced and distributed.

Produce information materials

All information material produced must comply with Unite!'s graphic profile.

For simpler materials, which can be prepared in Word or Power Point, we recommend that you use the Unite! communication templates that can be downloaded from UShare and already incorporate the branding requirements. Don't forget to read the instructions!

The official typography of the alliance is the house font Roboto . If you don't have it in your work devices you may download it using the direct access available on uShare , which is free. It is easy to install on a regular office computer, contact IT support if you have problems.

In addition to this, you need to use Unite!'s house colors, use the RGB code in the Office programs:

If you are going to produce more advanced material, there is more to think about, that is why you should always count on your SCT Contact Person’s support. If an order for such material goes through one of our procured agencies/printers, it is important that they receive information about what the graphic profile looks like and that it has to be complied to. It may happen that you, as the client, need to supply the agency with material, it may be logos, fonts, graphics, colour codes and more.

Please note that relevant funding logos may need to be used apart from the Unite! logo. All the official Unite! logos (all its variations) and funding logos can be downloaded from uShare .

The placement and appearance of the various graphic elements is also important, this is described in Unite!'s manual for the graphic profile . All of this of course also applies if you choose to produce material entirely yourself.

Some sketches have also been produced for, for example, beach flags and roll-ups, contact SCT if you have questions.

Think about accessibility!

Accessibility is an important issue for Unite! and a manual has therefore been produced for accessibility adaptation of content , i.e. documents, printed matter, videos and more. You need to ensure the accessibility of information within the different channels. Be careful with the use of certain colors that do not have enough contrast ( you can check color accessibility using this online tool ) and always keep in mind that all videos you produce must include subtitles, complyingt to accessibility standards.

A corresponding document has also been produced for those who organize events .