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Order Strategic and conceptual communication

This page describes the services that Gullers Grupp, KTH's procured agency for Strategic and conceptual communication, offers. It also describes the procedure and what support you can get from KTH.

Description of Gullers Grupp


Gullers Grupp, also called Gullers, is KTH's procured agency for strategic works of insight and communication consulting. They can develop brand strategies, communication strategies, overall communication concepts based on strategy work and target group analyzes.
For example:

  • Internal support in strategic communication issues
  • Provide guidelines for communication
  • Develop communication concepts 
  • Communication and messaging platforms
  • Digital strategies
  • Insight work
  • Analyses
  • Surveys, both for a national and international market
  • Brand strategies
  • Set and evaluate KPIs
  • Media training and crisis communication
  • Public Affairs
  • Staffing of strategic senior services

How to order services from Gullers

1. Brief
Fill in a brief (template is found below). The brief serves as an assignment description and is the basis for the quote you will receive. Describe the assignment or what your needs are in as much detail as possible. Send the brief to kth@gullers.se  with a copy to produktion@kth.se .

2. Feedback
Gullers will get back with supplementary questions or book a start-up meeting. The meeting shall ensure that the client and the agency have a consensus on the assignment. If the assignment is of an extensive nature, which makes it difficult to define the assignment directly in the quotation, Gullers makes a time estimate of how much time is required to develop the description of the assignment. This time / cost must then be approved by KTH before the work begins.

3. Quotation
Gullers produces a quote for the assignment. The offer must be written so that it is clear what is to be delivered and what it costs. Competences, hours, hourly rate, any components and a schedule must be specified. The offer is accepted by KTH through mail before the work begins.

4. The work has started
The assignment is started and runs according to schedule. During the project it is the responsibility of Gullers to send written contact reports to the customer on agreements that take place during the project.

Brief template

The brief template function as an order form. Please fill in the form as clearly as possible with relevant information so that Gullers easily can grasp the assingment. When the brief is completed, rename it to the project name and email it to kth@gullers.se  with a copy to produktion@kth.se .

Brief template Gullers (docx 23 kB)

Questions, help and support


If you have questions, want help with your order or want support in the contact with OTW, there is help available.

If you belong to a school: Contact one of the school's communicators.
If you belong to GVS or are unsure: Contact produktion@kth.se . Malin Modig and Tove Guldbrand, project managers in the brand group at Communication and Business Liaisons department can advice. Malin and Tove have overall insight into all projects at OTW.

If you have questions about KTH's visual identity: Please email grafiskprofil@kth.se  or read about guidelines for KTH's visual identity.